Tag Archives: Facebook

Aug 31 2011

In an instant…


Way back when, before the internet and mobile phones we’d agree to meet somewhere and we did. The newspapers arrived with the news from far-flung places, with the best bits held for the Sunday papers. Junk mail didn’t exist. There were weekly local newspapers. We all watched either the news at 5:45, 9pm or 10pm or all three. There was no 24 hour TV.

Fast forward a bit. Now we have everything in an instant.”Social Media”. For instance  we have Twitter, which is about as real-time as it gets without being there, sometimes it’s accurate, sometimes not. If you’ve ever witnessed the rise and decline of a twitter meme you’ll understand how fickle it is.

And we have deal-a-day websites, by the hundreds, imploring us to buy now, immediately, things we don’t need at prices we can’t ignore. We have deal a day advertising on twitter of course, and Facebook.

We can’t just agree to meet somewhere, we have to text and call numerous times ‘just in case’ It’s scary how frail we’ve become, how unsure it all is, how needy.

Facebook has given everyone access to our lives, out thoughts and deeds. And we accept it. FourSquare has given you the ability to let people know what cafe, shop, street, bar you are in all the time. It’s “me” central!

But it can’t carry on. This explosion of socializing on the internet is doomed at some point, where it becomes intrusive. And I mean intrusive to me – I don’t really care that you’re the mayor of the donut shop, I don’t really want to see your party pictures on Facebook. There are bits of your life that I am interested in, just not some bits.

Twitter, Text, Facebook, et al, is where the wild west is. “Everyone” is trying to get a piece of the action, to make a buck, and to get you to spend a buck. At some point you just have to switch off and tune out.

Now I can’t actually think of a service that I’ve used that has fallen into obscurity, other than the web hosting Geocities, other than that Bebo, and MySpace perhaps. So I can’t see a tailspin for any of the services we use right now, or are familiar with, which are, to repeat them, Twitter, Facebook, FourSquare, and Youtube. Even an aggregation of all these things into one super app isn’t what is going to happen, because why? It’ll be too cumbersome, too awkward, too heavy.

The thing that we overlook  with Twitter, Facebook, FourSquare, Youtube. Google+, Flikr, WordPress, LinkedIn et al is that they are all “free” That’s right we don’t need to part with any cash of any kind to use them. Sure we have to have a device that can access them interactively, but they are free to use. And we accept that without question that we’re giving up something for something. We just don’t seem to care about what it is we’re giving up, which in two words is privacy and ownership. Of our identity and our intellectual property.

Anything that rises will have to have some basics, speed, reach, ease and appeal. Anything that falls will have become bloated, tedious or have some cataclysm around it like bankruptcy, where users fall away like hair falling out never to return.

Dec 20 2010

Keeping it a secret


I realised something. The twitter me, and this the ranting rambling no-mates blog me, aren’t that comfortable that my real live friends could read it.

It’s bad enough having a boss that’s on twitter, and workmates on FaceBook.

What do I have to hide? Well I’m not sure, perhaps the real me, the insecure me? Or perhaps the frivolous me, the unfunny me, the me that is just me to me.

I can’t imagine any of my colleagues reading this, I can’t imagine them reading. I can’t imagine them twittering, although a couple of them do have accounts, they are passive observers.

I’m down with that. There is far to much ‘me’ in the twitterverse and a lot of me in here. I’ve bagged a few people cryptically and openly on both.

Am I afraid that I’d end with no mates? I’m not that sure I have more than a handful anyway.

Sep 22 2010

Truthing on Twitter


One of my followers is also my boss. This is problematic of course because there are days when all I want to say is how much of a doofus he is. ‘cept that he will read it and then it could go badly.

There are peeps I follow that seem to be angry all the time, and it’s like a stream of bad-tempered bursts of 140 character railing against the world, everything, men, pets, makes me annoyed because among them there are people I know, and like, in an internetty kind of way.

How important is the number of followers, what vanity is it to outwardly say that all you want really is x number of followers. We can all get those. But it must be quality rather than quantity. Do you think that your whole follower list actually reads your 140 character bursts ? What all of them ? Get on with you .

I could of course address my angst by making yet another twitter account- one which I can be anonymous in, but anonymity is not my strong thing. I’m a serial user of my own name as user-name and blogname places.

And Twitter- is it for marketing or presence ? Who are all these “experts” who actually don’t tell you anything or impart knowledge but pass the story from person to person like a parcel of truth. Am I having a pop at SM experts now? I guess I am.

Which leads me to the other bit. Of course I look after an account that is our corporate presence. ‘cept my boss thinks that he needs to follows x number of social media experts on our follow list, wherein I go and unfollow most of them as not appropriate. I’ve got away with it so far.

Social media then, tricky on the field as well as off it. I’ll get he hang of it one day.

Aug 27 2010

Twitter for Whingers


OMG!

It’s safe for me to say this here of course, but I thought twitter was a couple of things.

One for me to ramble and possibly entertain the unwary, two one for me to be entertained by the ramblings of others that I choose to be entertained by.

Three is to gather information by being a follower of a knowledge source, or vendor

and Four to interact with those people in a two-way way.

But crikey there are a couple of New Zealanders who use twitter, and who also have web-site and profess to “blog” that are dead-set out to abuse their freedom by haranguing and blustering on certain New Zealand companies, mostly the telcos.

Now the Telcos have to respond to a whinge and whine, and this somehow is taken to mean that the offensive twittering and whinging and whining can continue. It’s just being bombastic. What’s more it seems to give those individuals an elevated  sense of worth.

Lucky I can unfollow these from my personal account but I have to follow them from our corporate account, and that grates me so it does.

Sep 15 2009

Twitter in the workplace Pt3


In where we discover that all you need is time.

One of the things not mentioned in all the literature is how much time you need to build a following, how you really attract followers and when you can expect to get some traction

I believe that my organization in NZ is leading the way in adopting Social Networking in the workplace but it really is not clear just how long you need to make a mark. Sure following the leaders is one way to get news. Re-Tweeting may make your tweet count rise, but it seems to be to be likely that the same people following you are following them? I could be wrong.

Tweedeck can be a distraction, and you can end up absorbed in the twitterings about Cisco, for instance, who could be a person/Dog/Fish/Bar or nick-name – there is a lot a chafe with the wheat. So you have to begin to pick your keyword followings.
And there are things like #tags (hash-tags) to get a grips with, like keywords they can attract people to your followers list.

There are also a number of measurement services all starting with some variation on “tweet” that are 3rd party offerings that are available to use, mostly if not always free of charge.

And so then that brings us to our second step, we’re already tweeting our normal information to the twitterverse, and our next step in the social media project is to expand our usefulness. How we do this is to blog. And to blog you need content. And to get content you either have to be an expert in your field, have great opinions about a wide range of subjects, be good at research and be able to translate that into an article, or get someone to provide you the words you need.
We’re going to have a mix and match of in-house submissions and donated words.

That’s the plan anyway.